What are your promotion tactics?

Saxitlurg

4-Stripe White Belt
#1
What kind of stuff to you do to encourage people to read your comics?

I know most of promo work is just making your stuff constantly available and talking about it a lot on social media. But I like to know what people do, what kind of neat tips and tricks you've learned, and what communities are good for getting your comic in front of new readers.
 
#2
Promotion seems to be so time consuming that I had a hard time keeping up with my writing.
When I start working my projects again my plan will be, to make clear deadlines, and know all the avenues I need to travel down before I start hiring artists.
It's a puzzle and you have to know where all the pieces go before hand so you can just slide then into place.
I need to put good work out there so the projects that are dear to my heart can find a place in this world.
 

JamieMe

Administrator
Staff member
#3
I think speaking like a human goes a long way. I literally treat Twitter like I'm talking to mates. Try to keep it playful and have a laugh. A lot of the times I see stuff that looks like it's a press conference, ha ha.
 

Saxitlurg

4-Stripe White Belt
#4
I think speaking like a human goes a long way. I literally treat Twitter like I'm talking to mates. Try to keep it playful and have a laugh. A lot of the times I see stuff that looks like it's a press conference, ha ha.
I feel you on that. I always talk on social media like i'm talking to a person, with lots of hearts and exclamation points (mostly because I worry a lot about coming across as cold, since it's hard to convey tone in text), and because I like people who are approachable on social media, it makes me much more invested in whatever they're doing
 

Saxitlurg

4-Stripe White Belt
#5
Promotion seems to be so time consuming that I had a hard time keeping up with my writing.
When I start working my projects again my plan will be, to make clear deadlines, and know all the avenues I need to travel down before I start hiring artists.
It's a puzzle and you have to know where all the pieces go before hand so you can just slide then into place.
I need to put good work out there so the projects that are dear to my heart can find a place in this world.
It really is super time consuming... I always felt it was kind of unfair that so many artists are expected to make content AND do their own promotions, when both things are basically a full-time job (and neither bring in much money for a long time)
 
#6
I try to make sure to post a little update preview every week when the new page goes up, plus doing events like ComicBookHour, WebComicChat and ComicArtistsUnite. I'm also part of several Facebook groups where I post promos and discussion.
 

Saxitlurg

4-Stripe White Belt
#7
I try to make sure to post a little update preview every week when the new page goes up, plus doing events like ComicBookHour, WebComicChat and ComicArtistsUnite. I'm also part of several Facebook groups where I post promos and discussion.
I really do need to get more involved in stuff like ComicBookHour. I'm just not on Twitter very much, so I always forget about it till it's over XD Maybe I should set myself an alarm on my phone to go off every Sunday
 
#9
I use social media for now until I find some ad space. Use online apps like FollowerWonk to find out when your "followers" are most active. And use Buffer to schedule posts. Always include a link and a picture. Gets more attention then a block of text.

I also have a social media challenge I'm doing so-so at. Everyday, find the hour people following you are most active, and interact with anyone who posts something you have positive input about. You'll get noticed. The other day, someone was debating sketching nudity and being accused of sketching porn. I put a small input of something along the lines "nudity doesn't equal porn" and my Twitter blew up for three days. Whether that will benefit my comic, who knows.

I also want to start up a thunderclap...maybe this week.
https://www.thunderclap.it/